All posts tagged: La Vie Est Belle

Life In France : Perfume Advertising About Town

In my teeny town perfume advertising is a mainstay. Yesterday on the walk to school I noticed the now classic Terre d’Hermes on display in one of the newly widened streets – desert, horse and bare chested man. Charlize Theron is glammed up in sparkly gold for the […]

FIFI Award Winners 2016 : French Perfume Awards

The Fifi Awards run by The Fragrance Foundation France were held on Thursday night in Paris. It’s the  major perfume award ceremony in France and there are a range of prizes to be won. There is the Fifi d’Or (judged by a jury of artists headed by Jean-Charles de Castelbajac), […]